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Tips from the Coupon Queen

Digital savings tools can help

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Jill Cataldo is responsible for this content, which is not edited by the Wilson County News or

CTW Features
August 28, 2013 | 1,963 views | Post a comment

This week, readers are looking to make their couponing lives a little easier. What if you had a crystal ball that showed which weeks multiple coupon inserts would come in the newspaper? Or a shopping guide that reveals which stores in your area have the best prices on what you want to buy this week? Fortunately, websites that do all of the above actually exist. Here are a few of my favorites. Bookmark them today -- they’ll become some of your most frequently used couponing tools.

Dear Jill, I was wondering which websites are best to check out the coupon inserts before they appear in the newspaper? The past two weeks the paper has been coupon-free. I would like any tips that you are willing to share.

Stephanie A.

At the beginning of each year, the three major coupon insert providers --NewsAmerica’s SmartSource, Valassis’ RedPlum and Procter & Gamble’s Brandcaster -- publish a schedule of which weeks coupon inserts will appear in the paper. Usually there is at least one coupon insert every week, but there are a few weeks in a year that we don’t have any. Browsing these insert schedules will let you know which weeks to expect coupons. I have a copy of this schedule on my blog at

Along the same lines, a reader has a related question:

Dear Jill, Why are there no coupons in the newspaper the week of a holiday?

Susanne L.

We typically don’t see coupon inserts in the newspaper during a week in which there’s a national holiday. Why? In one word -- leftovers! Think about what we do when a holiday is approaching. We buy lots of food, entertain, feed our families and then ... ? We’ve got a fridge full of leftovers. The number of people hitting the supermarket drops significantly during the days after a holiday, as people are typically eating leftover food and not shopping as much. In turn, marketers don’t spend their advertising dollars during the weeks that people are less likely to go shopping.

This reader’s looking for a shopping tool to help her find out which stores have the best deals on what she wants to buy -- all before she leaves the house.

Dear Jill, Is there an app or other tool for comparing product prices? I don’t have a lot of time for comparing newspaper ads and am hoping you can suggest another way to make sure I buy at the best price. I shop at three different stores and would love to know who has the best prices for what I need this week. Thanks for all of your great advice!

Veronna L.

You’re in luck! All You magazine (which is a coupon magazine -- more on that in a moment) maintains a great tool on its website called the Grocery Circular Roundup. You’ll find it online at the To use the Roundup, click the tab that says “Search By Item.” Type in what you’re looking for -- anything from steak to strawberries to name-brand products like Cheerios -- and the Roundup will return a list of stores in your area, showing the prices at each store. Find the store with the best price and add it to your shopping list. You can even print your completed list from the site. Best part? The Grocery Circular Roundup is free to use.

Smart Living Tip

Did you know that in addition to your newspaper, there’s also a monthly coupon magazine? All You magazine is another good source of coupons. Each issue typically has more than $20 worth of manufacturer coupons inside. All You also features recipes and tips for living well on a budget. You can pick up All You on the newsstand, or save even more money by subscribing to it. I keep track of the lowest subscription rates and promotions for All You on my blog at, which are usually less than $2 per issue.

Jill Cataldo, a coupon workshop instructor, writer and mother of three, never passes up a good deal. Learn more about Super-Couponing at her website, Email your own couponing victories and questions to

Coupons in this paper:

•$25 Special, Holiday Hand
Wash & Detail, 6B
•free admission with paid
one, Krossfire Paintball, 6B
•Air Duct/Carpet Cleaning
special, King Carpet
Services, 6B
•$10 OFF, LifeChek Drug,
1B, 6B
•$1 OFF, Scoops & More, 6B
•10% OFF, Air Pro, 5D
•30% OFF, Paisley’s on the Plaza,
•$2 Off chicken at The Tote, 3C
•$25 OFF, Blue Moon Karaoke, 4B
•20% OFF, The Good Health Store,
•Fantastic Sams coupons, 13G
•15% or 25% OFF, Red Wing
Shoe Store, 24G
•22 coupons, Harbor Freight
Tools, American Profile insert
•20% & 25% OFF, Bealls insert
•Up to $2,425 in rebates,
GVEC insert
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